Workflow of Accelerated Commercialization®

Workflow Schematic
Workflow Schematic

Note: Project duration dependent upon scope, timing and target results.

Accelerated Commercialization®

Our forte, and most important core competency is the active engagement of influential, decision making "top management" [market, technology or other business "Opinion Leaders" or "Industry Leaders"] from well respected firms in the most important and highest opportunity areas for a client in an industry or marketplace (Commercialization-Stakeholders℠) at the appropriate time(s)...the most prolific manner available today with which to develop realistic and truly "market driven" results. Our tailored systematic approaches draw on the foundations of our two process systems (methods): Summit Forum℠ and Explore Discover℠. The primary difference between the Summit Forum℠ and Explore Discover℠ methods are the means employed to engage an industry/a marketplace and involve Opinion Leaders. This is determined by many factors including the importance of the issue, problem, technology or offering in question and whether one needs to involve Opinion Leaders from serious "head-to-head" competitors, or not. For both the Summit Forum℠ and the Explore Discover℠ methods, working closely with client upper management to form a tight business and industry/market focus, Synergics opens and establishes a proven path for engaging potential global, national or regional industries/markets at the "opinion leader" level. Things happen faster when connected with the people that shape their company, its technologies and products and eventually their market industries. Synergics proprietary technologies lead clients to develop relationships with innovative, leading companies who are committed to taking commercial action. These companies are potential customers, suppliers or other needed business partners (Commercialization-Stakeholders℠), and it is through these critical alliances that rapid commercialization takes place.

Summit Forum℠

As the name implies, brings these Opinion Leaders together as a group of as many as 12-16, or more individuals for conduct of a private interactive round table event (a forum) lasting 1-2 days. This means the Opinion Leaders will actually invest a few to several days on a clients behalf, a significant investment on the Opinion Leader's part. Such events are most often confidential, video recorded, and can be observed live on closed circuit television by the client when appropriate. The Summit Forum℠ system is the most powerful means available for quickly developing a thorough industry-marketplace understanding; and, for catalyzing the conversion from product or technology push into market pull. This system has proven, again and again, that it can accomplish in months what historically would take years.

Explore Discover℠

Primarily involves Opinion Leaders on a more remote or "arms-length" one-on-one basis. It avoids the discomfort and shielded conversation that may well result when groups of head-to-head competitors convene to deliberate on issues of competitive advantage. Some of the attributes of this more arms-length remote method includes the ability to involve a much larger number of Opinion Leaders, involve head-to-head competitors and still focus on issues of competitive advantage, as well as to address multiple and perhaps unrelated technologies, problems or issues.

Business Development Methods:

Synergics proven private business development methods can be employed in virtually any industry and business situation and challenges. These methods include:

  • Accelerated Commercialization® system
  • Opinion Leader℠ & Commercialization-Stakeholder℠ engagemnets.
  • Summit Business Development System℠
  • Summit Development System℠
  • Explore Discover℠
  • MarketDiscovery℠
  • MarketChoice℠
  • MarketValidation℠
  • Project Development & Implementation℠
  • Project Development & Advocacy℠
  • Precision Innovation℠

The methods are based on early, often simultaneous, private, confidential collaboration with a client's best external resources with and through whom implementation of business development will be more rapidly and successfully accomplished. These outside resources include top-level decision-making industry leaders, specialty knowledge experts and authorities, customers, technology suppliers and other Commercialization-Stakeholder℠.

Overall Summit Forum℠ Phased Process:



Duration (approx.)

Phase 1

Positioning of client’s opportunity to industry Opinion Leaders (OLs) to secure initial stakeholder feedback (indications of serious interest, preliminary commitment for further involvement to move forward (or not) while keeping our client anonymous).

4 months

Phase 2

Private & Confidential Business Summit event(s) for all seriously interested Opinion Leaders to secure commitment to meet with anonymous client and prepare/negotiate on taking commercial action.

4 months

Phase 3

Negotiations on the development of bankable agreements on participation.

2 months

Phase 4

- Fund Raising.

- Video Excerpts - critical Summit results

- Business Plan based on real market (Summit Opinion Leaders' ) feedback.

- Private Placement Memorandum.

- Signed business and technical agreements.

2 months